XTEP's total online sales hits 310 million on “Double-11”!

The 2018 Double 11 National Shopping Carnival has officially come to an end. In just 9 hours, XTEP’s single-brand online transaction volume exceeded last year’s Double 11 full-day transaction volume, and finally ended with 310 million, a year-on-year increase of 50%.

This year’s Double 11, XTEP has combined more new retail methods to prepare for all-round competition. With the theme of "Special Play", a series of online and offline interactions are carried out. Starting from the user experience, all aspects of the store page visuals, main product styles, logistics and express delivery, and interesting marketing methods are upgraded to bring it to the majority of consumers. It provides an extraordinary user experience and creates extraordinary performance!