A business card that witnesses the new era of marathon industry development
As a business card to witness the new era of the development of the marathon industry, the 2017 XTEP China Marathon Annual Ceremony takes "Marathon - Running into a new era of fitness and embarking on a new journey of health" as the theme, and is a reference to the "2017 China Marathon Annual Report" and the 2018 "Marathon Important contents such as the revision of the Competition Management Measures will be officially announced.
XTEP won the "2017 China Marathon Annual Meeting Contribution Award"
Duan Shijie, Chairman of the Chinese Athletics Association, presented the award to XTEP
XTEP won the "2017 China Marathon Development Contribution Award"
Mr. Li Tong, special assistant to the president of XTEP Group, came to the stage to receive the award.
Huang Lisheng, a runner signed by XTEP, is an associate professor of physical education at Xiamen University.
I have been running for 37 years and have run 74 marathons so far. Joined the XTEP Tepa family in 2012! He is also the owner of Xiamen Marathon lifetime number 599.
Committed to becoming the preferred brand for Chinese runners
As the first Chinese sports brand to integrate running into its brand concept, XTEP has always been focused on running. As early as 2007, XTEP began to test the marathon project. With ten years of hard work in the running market, XTEP has now cooperated with marathon events in more than 20 cities including Beijing, Shanghai, Hong Kong, Xiamen, Guangzhou, Wuhan, etc., becoming the largest sponsor of marathon events in Greater China. s brand.
XTEP is currently the brand that sponsors the most marathon events in Greater China.
At the same time, XTEP also sponsors ILLUMIRUN (colorful night run), 10-kilometer fun run, XTEP Penguin Party Run, and independent IP events XTEP 321 Running Festival, etc., providing young runners with fashionable, rich and interesting running experience, and independently held the Beijing Aosen 10-kilometer time trial... The slogan "Love running, love XTEP" is increasingly known by runners.
2017 XTEP Penguin Party Run scene
Years of hard work in the running field have also allowed XTEP to achieve considerable results. In August 2016, XTEP officially became the official partner of the Chinese Athletics Association and the China Marathon. Up to now, XTEP has established XTEP running clubs in Beijing, Changsha, Nanjing, Hefei and other places. In the future, it will also spread across the country, aiming to provide more professional and complete services to more runners.
The Chinese Athletics Association awarded XTEP the "China Marathon Partner"
XTEP's first running club Beijing Aosen store
In the future, XTEP will continue to focus on runners, continue to work hard from multiple perspectives such as professional equipment, diversified events, and considerate runner services, continue to build and improve the XTEP running ecosystem, and strive to become the first choice brand for Chinese runners.
